MySister_FebSocialContent_14.jpg

14 DAYS OF SELF LOVE | CAMPAIGN

MY SISTER CLOTHING APPAREL

Job: Created and ideated visual content for the 14 days of  self love campaign.

Background: Valentine's Day,  a celebration of romantic love is loved by some, hated by others and there's a good reason! Though the idea of Valentine's day in it's purest form is sweet, many aspects of the holiday have become diluted  by consumerism, replete with exclusivity, and just a little bit creepy. 

Some of the the 14 days involved, 4 self-mantras, self love lists, empowering reads, partnership giveaways, self-care ideas, spa giveaways, music playlist and a Galentine's Event.

BLOG POST HERE